About the Project

NIC Services, the nation’s leading provider for online services for federal, state and local governments, recently contracted with Hunt Creative Group for the design and build of a new website.

Prior to our relationship with NIC Services, their web presence was limited to a single page on their parent company, NIC, Inc.’s website (NASDAQ: EGOV).

Through our discussions with NIC Services, we learned a major obstacle in their marketing efforts was clearly communicating their array of services in an easy to understand way. As government’s leading provider of online payment processing services, NIC Service’s technical capabilities are impressive — and somewhat cumbersome to communicate.

Our solution to this problem was through the use of iconography. Visual representations of each product and service lets the user quickly understand each area of service at a very basic level, allowing them to easily navigate to the area(s) they are interested in to learn more.

Other requirements of the new NIC Services site included an interactive partner engagement map, a mobile site and an easy to use content management system so their staff can keep up with daily site maintenance.


  • Web Design & Development


  • NIC Payments
  • Category